You do it everyday, and probably do it wrong.
How Much Firepower Do You Need?
The three most common approaches are usually a mistake
Startup sales is a different beast
Tactical takeaways for paying people
Either find their festering wound, or develop a deadly one yourself
Tactical implications for hiring
The piece of writing that has most shaped my thinking about startup sales
The pain point I'm trying to solve with this newsletter
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Why I care about this