You do it everyday, and probably do it wrong.
How Much Firepower Do You Need?
The three most common approaches are usually a mistake
Startup sales is a different beast
Tactical takeaways for paying people
Either find their festering wound, or develop a deadly one yourself
Tactical implications for hiring
The piece of writing that has most shaped my thinking about startup sales
The pain point I'm trying to solve with this newsletter
Why I care about this