B2B Startup Sales

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B2B Startup Sales
Sales Fundamentals: Pain Point Clarification

Sales Fundamentals: Pain Point Clarification

Either find their festering wound, or develop a deadly one yourself

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Ron Davis
Jun 01, 2021
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B2B Startup Sales
Sales Fundamentals: Pain Point Clarification
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Sorry to be so macabre with that sub-header.

Existential Risk

Most entrepreneurs know that that if they want their product to sell, it has to solve someone’s pressing problem. And yet, most founders I meet spend far too little effort actually figuring out what the problem is. Even lots of teams that have already taken institutional money still cannot cl…

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